Video Trends
Video Trends is an analytics section in Datamusic, giving an overview of YouTube performance and empowering our artists and labels to better leverage and take action on video insights.
Video Trends focuses on YouTube Official Content posted via Believe's CMS, and offers different visualizations.
You may choose different observation periods in the top right hand corner of the page to dynamically adjust data used in each visualization except "trending videos", which always focuses on the past 7 days.
Global Views
This chart allows to follow the evolution of your catalog's daily video views on YouTube over time.
Data is summarized at the top right hand corner of the chart with the aggregate number of views over the selected period, and its variation versus the previous period. For instance, if the observation period is the past 28 days, the previous period will be made up of the 28 days prior to the observation period.
Trending videos
Based on a unique algorithm developed by Believe, the Trending Videos widget helps you pinpoint territories where your content has the most potential.
Videos in your catalog are considered "trending up" in a given territory when they enjoy a strong growth in daily views over the past 7 days. Similarly, videos that have been showing a strong drop are "trending down".
Green/Red arrows denote the intensity of the trend (moderate / strong / very strong growth or drop respectively), and the country where your trending video is the most popular right now is highlighted. You may click on "see more" to discover more territories where your videos are trending (up to 50), sorted from highest to lowest potential.
Backstage Links and Artist Resources
Promote your videos with Backstage Links,
link here : https://believebackstage.com/promotion/links
and get access to exclusive tips to boost the performance of your videos on YouTube on Artist Resources.
Link here : https://resources.backstage-marketing.com/resources/category/platforms/youtube/
Latest video releases
This widget shows how many views have been generated by each of the three most recent video releases (most recent first) over the selected period and the share of total views that they represent.
Click on "see more" to see more releases (up to 50).
Top videos
This widget shows how many views have been generated by each of the three most popular video releases (most popular first) over the selected period and the share of total views that they represent.
Click on "see more" to see more releases (up to 50).
Top Artists
This widget shows how many views have been generated by each of the three most popular Artists (most popular first) over the selected period and the share of total views that they represent.
Click on "see more" to see more releases (up to 50).
Video vs Audio
The Video vs. Audio widget puts Video in context vis à vis your Audio content.
It compares the volume of YouTube video views to the volume of Audio streams of your catalog across all supported stores.
Top Countries
This Top Countries widget shows how many views have been generated in each of the top-three countries where your content is most popular (in decreasing order) over the selected period and the share of total views that they represent. Click on "see more" to see more countries (up to 50).
Questions you may ask
What is Video Trends and how can I access it?
To access it, click on the Analytics > Video trends menu in the sidebar on the left when you are on Backstage.
If you do not see the link, please contact the account administrator to request access.
Which sources are supported in Video Trends?
Currently, videos taken into account on the Video Trends page are your YouTube Official Content videos, i.e. videos posted by Believe on a YouTube official channel associated to your account.
The number of views reported corresponds to the number of times your videos were streamed on YouTube.
I can't see data for some videos. Why ?
You may not see all the videos you have on youtube for several reasons:
- Videos that are visible on Video Trends are only releases that have been sent via the official channel of Believe CMS.
- Your video is not part of the Top 50 in the ranking of the videos of the page on Video Trends
- You may access data related to your video content on the Video Trends page as far back as January 01, 2021.
How can I add a new YouTube video release from Backstage?
You may add a new video release to your catalog on Backstage, just as you would add a new audio release:
First method
Second method
