Step 1: The format and the necessary information
- HD videos only
The video must be encoded according to iTunes technical specifications, our system will only accept videos in this format and will block any video that doesn’t meet these specifications, which you can find here. On top of these specs, please note that your video's colorspace must be YUV 422.
It must also respect the iTunes Style Guide that you can find here
Step 2: Creating the video
- Start by creating a new audio product in the Backstage (Click on the "New Product" section on "Create a release"). Select "video" at track level type.
Please note that it is no longer possible to create a product mixing video and audio tracks, the video product must be independent of the audio product.
- Once the product is created, please provide to your Label & Artists Support Specialists the following information:
- The name of the release and its UPC if existing.
- Video Format: HD
- Preview Start Index (in seconds): Select the time of the screenshot that appears on iTunes.
- The size of the black bands: the video includes the black bands at the top, bottom, left or right, pixel band measurements must be communicated before validation.
Step 3: Upload video via FTP
If you already have an FTP account, you can download the video via your account.
If you do not have one, a temporary account will be created for loading the video in the "Import Method" section. To connect, click on "Upload assets", and to download Filezilla if you do not have this software yet. Log in to your FTP account.
Once in your FTP, click on the "Import Backstage" file and upload your video to your output file
(Warning: you must name the video in the FTP with the Album ID of the product that can be found in the URL)
Once the video has been uploaded, click on "Transfer files from FTP" button in your "Upload assets" tab of the Backstage and follow the instructions to finalize and submit the release.
IMPORTANT: Please note that Audio-Video bundles are no longer accepted. We advise that you create a separate product for your iTunes videos instead of a video track inside of the audio product.